Ordered Pizza..Got No Cash To Pay? GoSimpel Wants To Simplify Mobile Payments For You

June 9, 2014 

Cash payment for home deliveries (think you have ordered for pizza but you do not have cash to pay) is a pain point for many and Mumbai based GoSimpel wants to simplify it.

GoSimpel is a mobile payment app, which lets the users make payments through (credit/debit) cards, instead of cash, to the delivery boy for Home Deliveries and Cash on Deliveries; without the need of any separate device or gadget.

GoSimpel‘s target customers are ecommerce companies, local restaurants/shops and such others who do home deliveries. And those who provide door step services or do door step selling.

Currently, some of the ecommerce companies are providing such cards payment facility to customer on COD but that is using mobile POS device which are not that scalable because then every delivery boy needs to carry the mobile POS device and a smartphone. In GoSimpel’s model, the delivery boy do not need to carry anything extra and so there is no overhead.

There are many mobile payment solutions but none has the same value proposition as ours – cards payment on home deliveries. Further, unlike others, here the user does not need to maintain any wallet with us and hence the friction is less. Just like any other online payment, he uses credit/debit cards or netbanking to make payment to the delivery boy.

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